Friday, April 16, 2010

Foursquare Day in NYC - April 16, 2010

Friday, April 16, 2010
Foursquare Day
Today is foursquare day:
4 squared is 16. April 16th = 4/16 (or 16/4 if you are in Europe).
We wholeheartedly endorse the "any excuse for a party" theory. This one has the potential to be huge, simply because Foursquare is huge right now, especially among smart people, like the ones reading the MurphGuide blog. (heh, heh, see what I just did there?)

A creative guy in Tampa, FL (Nate Bonilla-Warford) and friends thought up the idea to have a Foursquare Day. Through the magic of fast-paced, location-based mobile word of mouth, his idea has become an overnight world wide phenomenon, with events scheduled in over 200 cities, including New York, Tampa, Barcelona, Caracas, Chicago, Dublin, Dubai, New Orleans, Prague, Shanghai and Vancouver.
(If you are unfamiliar with Foursquare, that's OK. You can catch up by watching a quick video on Howcast).

Although Foursquare Day was not created by Foursquare the company, it has been wholeheartedly endorsed by the folks at Foursquare. So much so that they are hosting their own event at The Hotel Rivington:

Friday April 16
Foursquare Day Party
Hosted by Foursquare
including a hip hop dance party provided by DJ Manero.
10pm - 2am
The Hotel on Rivington - Penthouse
107 Rivington Street (btw Ludlow and Essex)
New York, NY

But wait, there's more...
One of the cool things about Foursquare is that it is user-driven. So in that spirit, anybody can set up a Foursquare Day event. Of course, the social media mavens at The Roger Smith Hotel are on top of this, and will be hosting their own Foursquare Day event:

Friday April 16
New York Foursquare Day Swarm

The Roger Smith Hotel will be holding an old school Four Square Tourney
Your first glass of wine or beer is on the house upon check-in
( I assume this means Foursquare check-in and not hotel check-in).
Also offering $5 Beer and Wine during the Event and half off of appetizers.
Prizes to the Top 3 finishers in the Tourney
The Roger Smith Hotel
501 Lexington Ave
New York , NY
(212) 755-1400

Friday, April 16
New York Foursquare Day Evening Swarm

Check-in to receive a complimentary Caipirinha
6 - 9pm
Union Square Lounge (at Coffee Shop)
30 East 16th St. (Union Square)
New York , NY
212.243.7969 ext 101

You can track all the action at or follow them on twitter @4sqday
Here is my profile on Foursquare:

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